LeadGnome Named Top Sales Tool 2016 By Smart Selling Tools
April 7, 2016 5:45:22 AM | By Matt Benati
LeadGnome has been awarded the designation of ‘Top Sales Tool of 2016’ based on its innovative service mining valuable account intelligence from campaign response emails.
We are excited to announce that LeadGnome has (once again) been named a Top Sales Tool of by Smart Selling Tools.
Smart Selling Tools, Inc., is an analyst and consulting firm specializing in sales productivity and sales performance improvement through the use of smart sales tools. Each year, they perform an in-depth analysis on the latest B2B sales and marketing solutions and compile a roundup of the best new resources. This is the second year in a row that LeadGnome has been selected in recognition of the vital, actionable information we provide that teams can use to increase their connect rates and pipelines.
“Many organizations struggle to gain accurate, targeted, and up-to-date account intelligence,” commented Nancy Nardin, President of Smart Selling Tools. “LeadGnome has a unique way of delivering this data to help companies grow their pipelines and increase customer retention rates.”
According to ZoomInfo, customer databases become stale at a rate of more than 40% per year. LeadGnome solves this problem with an on-demand web service that automatically mines email campaign auto responses and matches the extracted sales intelligence to the appropriate target account in a company’s CRM system.
Some key LeadGnome benefits include:
- Increase sales and marketing alignment and productivity
- Mine new contacts within target accounts
- Enhance existing leads’ contact information with title, role, phone number, assistant, etc.
- Ensure contact information is accurate
- Match leads to accounts – critical for account based marketing strategies
Feedback from our customers is overwhelmingly positive. We are excited to have been named a Top Sales Tool of 2016 because it further validates that our web service is innovative and useful to broader market. LeadGnome solves multiple large pain points for sales and marketing professionals who, in turn, can drive millions more in revenue, significantly increase sales productivity, and eliminate millions in manual data management costs.
Whether your SaaS sales and marketing teams are making their first foray into ABM (Account-Based Marketing), or you’re a seasoned pro, one thing that is often overlooked is a priority on maintaining current accounts, which is critical when it comes to renewal success for SaaS companies.