Topic: Database Integrity

July 16, 2019 | By Matt Benati

It’s A Jungle In There: Why An Organized Inbox Is A Must For Sales Success

Sales professionals have a lot of noise and distraction in their inboxes. It can feel like trying to hack your way through a dense, unfiltered…

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Automate Reply Email Mining

May 9, 2019 | By Matt Benati

Take Back Your Time By Automating Reply Email Management

You finally got approval on that big email marketing campaign. You know it’s a winner. You hit ‘send’ and launch it to thousands of contacts,…

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Why Bad Data Can Ruin A Marketing Campaign & What You Can Do About It

April 25, 2019 | By Matt Benati

Why Bad Data Can Ruin A Marketing Campaign & What You Can Do About It

Today’s post is from guest author, Ryan Gould, Vice President of Strategy and Marketing Services for Elevation Marketing. No matter how great a marketer you are, bad…

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November 6, 2018 | By Matt Benati

My Simple Secret for Maintaining a Healthy Database

Traditional database maintenance usually involves some combination of list vendors, professional database cleansing services, email scraping, and good old fashioned personal outreach. There’s no perfect…

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An Inbound Marketer’s Guide To Database Health

October 30, 2018 | By Matt Benati

An Inbound Marketer’s Guide To Database Health

Your contact database is the heart of your business. It’s how you market to prospects, how you nurture leads, and how you stay connected with…

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Case Study: QuickMobile By Cvent Uses Reply Email Mining To Update 75%+ Of Their Database And Add More Than 48,000 New Leads

August 16, 2018 | By Matt Benati

Case Study: QuickMobile By Cvent Uses Reply Email Mining To Update 75%+ Of Their Database And Add More Than 48,000 New Leads

I love it when an organization transitions from the painful, manual process of reviewing email replies to the streamlined, automated process using LeadGnome. The results…

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Build Your Email List With Best Quality Leads

August 7, 2018 | By Matt Benati

Build Your Email List With Best Quality Leads

As a marketing professional, maintaining the health of your company’s database is integral to the success of your campaigns. You and your sales team both…

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Mining Sales-Ready Leads From Email Replies

July 24, 2018 | By Matt Benati

Video: LeadGnome 90-Second Nugget E3 – Mining Sales-Ready Leads From Email Replies

When you send an email marketing campaign, what’s the most common type of reply that hits your inbox? Yep, Out-Of-Office. In fact, about 87% of…

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My Secret Weapon For Increased Database Health

July 17, 2018 | By Matt Benati

My Secret Weapon For Increased Database Health

I’ve talked about sales and marketing alignment extensively and how, particularly with an ABM strategy, alignment increases productivity and revenue. But there’s another often-overlooked facet: how…

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How To Increase Connect Rates During Summer

July 3, 2018 | By Matt Benati

How To Increase Connect Rates During Summer

Summer is officially here! It’s the season for late nights, backyard BBQs, pool parties, and of course — vacations. In 2017, Americans spent more than…

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