Topic: Database Integrity
November 6, 2018 | By Matt Benati
My Simple Secret for Maintaining a Healthy Database
Traditional database maintenance usually involves some combination of list vendors, professional database cleansing services, email scraping, and good old fashioned personal outreach. There’s no perfect…
October 30, 2018 | By Matt Benati
An Inbound Marketer’s Guide To Database Health
Your contact database is the heart of your business. It’s how you market to prospects, how you nurture leads, and how you stay connected with…
August 16, 2018 | By Matt Benati
Case Study: QuickMobile By Cvent Uses Reply Email Mining To Update 75%+ Of Their Database And Add More Than 48,000 New Leads
I love it when an organization transitions from the painful, manual process of reviewing email replies to the streamlined, automated process using LeadGnome. The results…
August 7, 2018 | By Matt Benati
Build Your Email List With Best Quality Leads
As a marketing professional, maintaining the health of your company’s database is integral to the success of your campaigns. You and your sales team both…
July 24, 2018 | By Matt Benati
Video: LeadGnome 90-Second Nugget E3 – Mining Sales-Ready Leads From Email Replies
When you send an email marketing campaign, what’s the most common type of reply that hits your inbox? Yep, Out-Of-Office. In fact, about 87% of…
July 17, 2018 | By Matt Benati
My Secret Weapon For Increased Database Health
I’ve talked about sales and marketing alignment extensively and how, particularly with an ABM strategy, alignment increases productivity and revenue. But there’s another often-overlooked facet: how…
July 3, 2018 | By Matt Benati
How To Increase Connect Rates During Summer
Summer is officially here! It’s the season for late nights, backyard BBQs, pool parties, and of course — vacations. In 2017, Americans spent more than…
June 26, 2018 | By Matt Benati
Video: Database Health With Marketing Expert, Zak Pines
Last week, I had the pleasure of chatting with Zak Pines, Head of Marketing at Bedrock Data here in Boston. After sorting out an invite for…
June 21, 2018 | By Matt Benati
Video: LeadGnome 90-Second Nugget E2 – Eliminate Bad Contacts
B2B data decays at an alarming rate of 70% annually, making database health a top priority for organizations committed to engaging leads, increasing deliverability rates,…
May 22, 2018 | By Matt Benati