Topic: Sales and Marketing Alignment

LeadGnome Named Top Marketing Tool 2017

September 12, 2017 | By Matt Benati

LeadGnome Named Top Marketing Tool For 2017, Continues Focus On Alignment

I am pleased to announce that LeadGnome has once again been named a Top Marketing Tool by Smart Selling Tools based on our ability to help…

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Sales & Marketing Alignment: My Simple Formula For Driving Revenue

June 6, 2017 | By Matt Benati

Sales & Marketing Alignment: My Simple Formula For Driving Revenue

Many organizations struggle to achieve sales and marketing alignment, a key element to increasing productivity and growing revenue. I’ve discussed this topic with many leaders…

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Gearing Up For Aligned17: The Key To Sales & Marketing Alignment

May 16, 2017 | By Matt Benati

Gearing Up For Aligned17: The Key To Sales & Marketing Alignment

Aligned17 is right around the corner, May 22-26. If you aren't familiar with it, this is a fantastic virtual conference dedicated to sales and marketing…

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Why Leaders Attend Hubspot's INBOUND 2016

November 1, 2016 | By Matt Benati

Why Leaders Attend Hubspot’s INBOUND 2016

Hubspot's annual INBOUND event is here in Boston next week, and I'm looking forward to networking with the Inbound community -- reconnecting with folks I…

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Quick Start Guide To Aligning Sales & Marketing Teams

June 21, 2016 | By Matt Benati

Quick Start Guide To Aligning Sales & Marketing Teams

“Alignment between Marketing and Sales is potentially the largest opportunity for improving business performance today. When marketing and sales teams unite around a single revenue…

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Align Your Sales And Marketing Teams In 3 Steps

March 21, 2016 | By Matt Benati

Align Your Sales And Marketing Teams In 3 Steps

Last week we discussed how aligning your sales and marketing teams will increase your business's productivity and revenue. Now let's take a deeper dive and…

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Surprise! Alignment Increases Revenue

March 14, 2016 | By Matt Benati

Surprise! Alignment Increases Revenue

If you want to increase your business's productivity and revenue, it may be as simple as aligning your sales and marketing teams. The concept is…

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