REPLY EMAIL MINING FOR SALESFORCE
Salesforce Email Marketing
LeadGnome
Pipeline Growth
Go beyond basic email notifications
Maintain database health and drive revenue when you mine campaign reply emails (like Out-Of-Office and Left-The-Company). Uncover a wealth of relevant sales intelligence by simply doing what you’ve always done, sending emails to prospects and customers.
What LeadGnome Delivers From Reply Emails
One
Fresh lead information to increase database integrity
Two
Net new contacts to map accounts and accelerate sales
Three
Sales trigger events grow pipeline
As a Salesforce AppExchange solution, LeadGnome runs silently in the background mining replies after each email campaign. Mined results synchronize with Salesforce automatically, alerting your team and triggering workflows. For example, LeadGnome will create follow up tasks for lead owners reminding them when their prospect returns to the office. Also for companies using Account Based Marketing, LeadGnome automatically performs lead to account matching and creates net new Contact records, saving time and providing much greater Account visibility.
Sample out-of-office reply email
Salesforce workflows update your database, alert team members, and automate other business processes (e.g., email compliance best practices).
- Date your contact, Mark, will return
- His cell phone number
- His associate’s name, Stephanie
- Stephanie’s title
- Stephanie’s email
- Another associate’s name, Bruce
- Bruce’s title
- Bruce’s email
The power of SALESFORCE, amplified
LeadGnome empowers your sales and marketing teams to grow pipeline within new and existing accounts by uncovering sales trigger events, identifying decision makers and influencers, and appending and cleansing existing leads continuously. LeadGnome integrates seamlessly with your Salesforce.
Left The Company
Alert team members to new sales opportunities, existing revenue that needs protecting, and blockers that are unblocked. Capitalize on early-warning signals to beat your competition and increase sales win rates significantly.
Change Of Email
Notify team members of any rebranding and Merger & Acquisition activity. Sales opportunities arise as organizations restructure. Make sure your sales team is in first.
Title Change
Your user might have just become your buyer! Learn more about the activity and shift the lead to the appropriate Salesforce list to keep your communication relevant and customized.
“Many organizations struggle to gain accurate, targeted, and up-to-date account intelligence. LeadGnome has a unique way of delivering this data to help companies grow their pipelines and increase customer retention rates.”
Nancy Nardin
President
“Bounced emails and out of office alerts can be a lead generation goldmine. The challenge is that, until now, it was such a laborious, time consuming endeavor to find those golden nuggets in a mountain of emails that few people bothered with it. That was until LeadGnome came along.”
Craig Elias
CEO
“LeadGnome solves a huge problem. How do you mine info from campaign reply emails generated by your marketing automation system? Right now you are sitting on a gold mine of contact and trigger event info that is being totally wasted.”
Steve Richard
CRO
