LeadGnome Integrates With HubSpot To Increase Sales Velocity

December 6, 2016 6:26:56 AM | By Matt Benati

LeadGnome accelerates sales by automatically uncovering sales trigger events, generating new contacts & appending and cleansing existing leads.

BOSTON, MA – LeadGnome, a web-based service that automatically mines campaign reply emails for Account Based Intelligence, integrates with HubSpot’s robust marketing, sales, and CRM platforms.

HubSpot is a leading inbound marketing and sales platform allowing users to generate leads, close deals and manage their pipelines in one central location. One of the primary features of HubSpot is a universal Contacts list, which is consistent across all HubSpot’s Marketing, Sales, and CRM platforms. Customers using both HubSpot and LeadGnome can experience seamless integration of LeadGnome data with HubSpot’s Contacts list.

“We consider this a strategic partnership with HubSpot, helping users increase productivity within their sales and marketing departments. The fact that LeadGnome integrates across all three HubSpot platforms changes the game, providing a new level of account intelligence from the moment an email campaign is executed. This integration delivers new opportunities and increases sales velocity by identifying trigger events, decision makers and influencers,” said Matt Benati, Founder and CEO of LeadGnome (www.leadgnome.com).

Not only does LeadGnome’s data integrate automatically across HubSpot’s platforms, there are other benefits as well. Workflows created within in HubSpot can alert Sales staff to the important account changes LeadGnome uncovers, allowing them to react quickly. New contacts can be emailed an introductory message and sales trigger events can be leveraged to ensure opportunities are captured and closed.

“LeadGnome provides significant value to sales and marketing teams by automatically capturing account intelligence from reply emails. The powerful insights they deliver customers make them a great addition to the HubSpot Connect Partner Program and we’re excited about the many ways that shared HubSpot and LeadGnome users can now leverage that data to close deals and grow their companies faster, smarter and better,” said Greg Karelitz, Partnerships, HubSpot for Startups.

LeadGnome was founded on the belief that email replies, particularly the often-overlooked Out-Of-Office emails, contain valuable contact and marketing information. This Account Based Intelligence (ABI) approach to marketing can glean additional contact information that might otherwise have gone unnoticed, help identify new or additional marketing leads or even sales trigger events. By integrating that information into business databases and Contacts lists, businesses have an edge over the competition in terms of timing and current contact information. With LeadGnome’s HubSpot integration, those databases are even more complete and accurate.

Visit www.leadgnome.com to learn more about LeadGnome’s email mining web service.

About LeadGnome: LeadGnome, the category-defining Account Based Intelligence web service company, mines emails to generate new contacts, append and cleanse existing leads, and provide actionable intelligence that fuels sales acceleration. Named an Essential Data Intelligence Marketing Tool by Integrate and Heinz Marketing, and a Top Sales and a Top Marketing Tool by Smart Selling Tools, LeadGnome empowers sales and marketing teams to expand pipeline within new and existing accounts by uncovering trigger events, increasing connect rates, and identifying decision makers and influencers. LeadGnome is Privacy Shield certified by the U.S. Department of Commerce and the Better Business Bureau. Learn more at www.leadgnome.com.

About HubSpot: HubSpot is a leading inbound marketing and sales platform. Over 21,500 customers in over 90 countries use HubSpot’s award-winning software, services, and support to create an inbound experience that will attract, engage, and delight customers. Learn more at www.hubspot.com.

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